“I don't do Fashion, I am Fashion” – COCO CHANEL

COCO CHANEL

“Simplicity is the keynote of all true elegance” – Coco Chanel

“A girl should be two things…classy and fabulous”- Coco Chanel


“In order to be irreplaceable, one must always be different”- Coco Chanel

“Luxury is the opposite of vulgarity. Luxury is the opposite of status. It is the ability to make a living by being oneself. It is the freedom to refuse to live by habit. Luxury is liberty. Luxury is elegance. True elegance is Refusal.”- Coco Chanel

According to Wikipedia: Chanel S.A., commonly known as Chanel (English: /ʃəˈnɛl/, French: [ʃanɛl]), is a French fashion house founded by the couturier Gabrielle “Coco” Chanel, well established in haute couture, specializing in luxury goods (haute couture, ready-to-wear, handbags, perfumery, and cosmetics among others).^[1] She gained the name “Coco” while maintaining a career as a singer at a café in France. Chanel has catered to tastes in items such as simple suits, dresses, women’s pants, and costume jewelry. Coco Chanel’s vision was to replace such opulent, ‘sexy’pieces with items which conveyed casual elegance. Today, Chanel is most famous for the “little black dress“. According to Forbes, the privately held House of Chanel is jointly owned by Alain Wertheimer and Gerard Wertheimer who are the great-grandsons of the early (1924) Chanel partner Pierre Wertheimer.